THE 'S' WORD
The Model 04, Swyft’s new sofa bed, is the next generation of couch surfing.
When designing the sofa bed, comfort was our main priority. Comfort of sofa beds can be really hit and miss, so we’ve built a sofa bed which is not only practical but comfortable.
Creativity inspires creativity, so here’s a brief glimpse into our world. We sat down with our Design Director, Head of Creative and Graphic Designer to understand what it’s really like working for a sofa start-up, how they got into the industry and what inspires them.
Pour yourself a herbal tea and meet the team.
With the launch of Model 03 imminent, we sat down with our furniture designer, John O’Leary, to understand the design process behind the new collection. We ask what he was trying to achieve, where his inspiration came from and the challenges he faced.
Pour yourself a cuppa, it’s time to get lost in the detail.
Please. We'd be extremely grateful.
